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New: Skechers releases the Laser-Comfort Pack

Posted on Apr 25, 2024 in Skechers

I’m telling you. Skechers ain’t backing down.

After launching their SKX Basketball line back in October (and recently signing Joel Embiid to a multi-year endorsement deal), Skechers just launched the Laser-Comfort Pack. Yes, they’re getting into football as well. And if you’ve tried any of their performance silhouettes, you’re sure to get your money’s worth. Part of this collection is the SKX_01 (high and low) and Skechers Razor.

Harry Kane in the SKX_01
Oleksandr Zinchenko wears the Razor

As part of a wider release, Skechers dropped a short film featuring Swede national team player and Nottingham Forest winger Anthony Elanga. You can watch the film here. If that’s not enough to make their presence felt, Skechers also dropped a TVC featuring Kane.

While football isn’t as big in the Philippines as it all over the world, the shift Skechers is doing will definitely impact the sport and the football landscape in the years to come. Landing Kane, Zinchenko, Elanga and a host of other should be a sign in itself that the US-brand means business, definitely on a performance perspective. I guess it was perfect timing for both Kane and Zinchenko to wear their new boots to their UCL quarter-final matchup (which you can watch now on demand via BlastTV, btw).

Kane was also featured in Sports Illustrated (Germany) talking about his success in the Bundesliga; also seen wearing the Skechers SKX_01 here

While the Football collection is set to drop in the PH anytime soon, it might be good to keep tabs on the brand for their upcoming releases. For more on Skechers Football, you can follow them at @skechersfootball on IG and TikTok.