Nike

NIKE KOBE 11 ‘DRAFT DAY’

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Remember that hot summer day in June back ’96 when Charlotte drafted untested, although highly regarded, kid out of Lower Merion HS? Yes, Kobe Bean Bryant was drafted in 1996 by the Charlotte Hornets. Within a few minutes, they traded him away to the Los Angeles Lakers for All-Star Center Vlade Divac. The rest is […]

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LOOKBACK: NIKE’S ORIGINAL AIR PRESTO ADS

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The Air Presto’s been around since 2000 . But as mentioned previously, the shoe was conceptualized as early as 1996, which now makes it 20 years. Aside from the overall package – lightweight, comfortable, and fashion forward, the Presto had so many other things going for it — the ‘t-shirt sizing’, the cool nicknames, and […]

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THE MAGIC BEHIND THE NIKE AIR PRESTO

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If you’ve been circling around your favorite sneaker stores, you know they’re ramping up something big for Summer 2016. Yes, the Presto’s back this May. Sure, we’ve seen the Presto and the retros as early as 2015, but 2016 actually marks the 20th year since Tobie Hatfield and the rest of the Nike crew got […]

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NIKE LEBRON XIII ELITE

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After experiencing a postseason riddled with injuries to his supporting cast, LeBron James vows to make a return trip to the NBA Finals this June. On his feet will be the LEBRON 13 Elite. In order for ‘Bron to make his 6th straight Finals appearance a reality, Nike Basketball equipped him with an updated version […]

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NIKE KD 8 ELITE

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The Road to the Larry O’Brien trophy starts tomorrow. Kevin Durant, who’s been overlooked all season long, is ready to remind people that he was the League’s MVP a couple of seasons ago. As he leads the Thunder against the Mavs, he’ll be wearing these — the KD 8 Elite. Transitioning from a low top […]

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KOBE 11 AVAR MUSE ‘EL CAPITAN’

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Kobe Bryant’s basketball career symbolically faded to black yesterday, when the legend played his final game and scored 60 points in a win. Nike Basketball introduces a new tribute to Bryant in the form of the KOBE 11 Muse Pack, furthering the legacy of innovation. Borrowing individual inspiration from design pioneers including NIKE, Inc. President & […]

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‘THE CONDUCTOR’

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He truly was the Conductor. As Kobe ended his 20-year pro basketball career last night, Bryant playfully orchestrates a symphony of cheers and jeers in Nike’s new film, “The Conductor,” which illustrates the athlete’s polarizing effect among players, coaches and fans, whom many have loved and others have loved to hate. Cameos in the new […]

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NIKE KOBE XI ELITE FTB

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The last of the Fade to Black pack is dropping tomorrow, April 14, and will be available via lottery at Revel at the Palace. The Kobe XI Elite FTB is done with black Flyknit material on the upper with a gold Swoosh for the contrast. Go to www.nike.com/mambaday and choose to LOVE or HATE Kobe. […]

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