Brand New: The lightest Ultraboost ever

How do you improve on one of the best running shoes ever made?

Go Lighter.

adidas unveiled the latest shoe to their Ultraboost franchise – the Ultraboost Light. While it does show similarities to previous iterations of the silhouette, the latest shoe features new material – the Light BOOST. While the BOOST compound is light to begin with, this new material is 30% lighter, making the shoe the complete package offering superior energy return, responsiveness without sacrificing comfort in cushioining.

Simon Lockett, Footwear Product Marketing Category Director, at adidas said: “At adidas, we know that running is personal. Everyone has a different goal and therefore, different requirements for their shoes. That is why we’re continuously looking at ways to improve our products for the adidas running community. Now, thanks to our ground-breaking material innovation – Light BOOST – runners retain the existing benefits of running in an Ultraboost, but with the bonus of a lighter silhouette.”

Dr. Matthew Klein, Chief Editor and Founder, Doctors of Running: “Running with tired or heavy legs can be uncomfortable, and heavy shoes may play a role in this sensation for some people. Lighter shoes however tend to make running more efficient, meaning they can potentially improve performance for both elite runners, but also entry and everyday runners.”

To break the shoe down further, the Ultraboost Light features:

• A redesigned LEP: the Linear Energy Point found on the sole of the shoe has been reworked to optimize responsiveness and work in harmony with the new Light BOOST material. 
• PRIMEKNIT+ upper: Built for ultimate breathability and comfort, the shoe features a lightweight upper, providing an adapted fit.
• Continental™ natural performance rubber: Provides optimum traction for a confident run in any weather condition. 
• A 10% lower carbon footprint*: The new Ultraboost Light benefits from a lower carbon footprint compared to previous versions.

The adidas Ultraboost Light is now available in two colorways – White/Black/Solar Red and a special colorway to celebrate the 10th anniversary of BOOST done in Black with Yellow accents, a colorway originally seen on the Energy Boost, the first shoe to feature BOOST technology. The Ultraboost Light retails for Php 10,000, and adiClub members get Early Access today.