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New: PUMA is set to drop their SQUID GAME collection

Posted on Jul 3, 2025 in Puma

Game Over.

With Netflix dropping the last season of Squid Game this season, PUMA brings us their latest collaboration featuring moody, dynamic designs with glow-in-the-dark finishes and hidden details drawn from the hit series.

PUMA X SQUID GAME Easy Rider (PHP 6,200)

The Easy Rider makes its rounds again, this time taking cues from Squid Game. Done in a grey, off-white suede that gives off a worn-out look. The mismatched details on the shoe can be seen on the tongue and extra laces, inspired by Red Light, Green Light. The shoe also comes with a Chul-Su charm, which can be seen on the show’s third season. To round the design out, subtle scuffs, tonal fades and unique color blocking makes the Easy Rider stand out even further.

PUMA X SQUID GAME Palermo (PHP 6,800)

The Palemo x SQUID GAME comes with an all-black suede and leather upper. Unique details can be soon with its multi-colored lining, mimcking chalk, similar to what can be seen around the show’s game arenas. The sneaker comes with a special key charm inspired by the Hide and Seek game from the show. The laces also come with the game’s infamous symbols – circle, square nd triangle.

PUMA X SQUID GAME Gear (starts at PHP 2,400)

While the sneakers are great, PUMA’s got tees and shorts, inspired by the players’ uniforms. The set strikes a perfect balance between athletic functionality and symbolic edge. The shirt features a bold “456” number on the back. The chest prints feature the show’s signature shapes (circle, triangle, square) and the PUMA and Squid Game logos to match. The shorts echo the same design and style.

The PUMA x SQUID GAME collection drops July 10th and will be available on PUMA.com and select PUMA stores and partner retailers nationwide.