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If  you’ve been following Pharrell on social media, they’ve been introducing the Baes. Who exactly are the Baes in Pharrell’s life? “Meet the Baes” is a new ten-part series on Pharrell Williams’s i am OTHER channel that introduces each of the dancers and singers who perform alongside Pharrell on stage. The series tackles why this select group of talented and empowered young women were hand-picked by Pharrell and legendary choreographer Fatima Robinson to create a team of performers known as “The Baes.” This uplifting series focuses on how these women worked toward their success and are able to live their dreams.

Says Pharrell, “I have been touring the world with an amazing group of people supporting me on and off stage. The Baes are a large part of the experience and I am so grateful to them for their hard work and dedication. The name of the album is G I R L, and each of these women brings her own unique energy and talents to the equation. Without them, there is no show.”

Throughout the series, the Baes show that the admiration and appreciation is mutual. “We each get our moment to shine on the stage every night. I never experienced [a situation] where the artist introduces us as artists” says dancer, Ai Shimatsu. “He told us just be ourselves; that he will respect us as artists” says Aye Hasegawa who was scouted by Pharrell on YouTube.

According to Pharrell, “BAE” stands for “Best Attitude Ever.” Get to know this inspiring group as they ascend to the top of their careers. You can watch the full series on Pharrell’s i am OTHER channel at

adidas Originals equipped the Baes with apparel and footwear from the “injection packs” throughout the tour. The Typo Monogram collection you see in the videos and on the tour is basically adidas Originals spelled out in Japanese block script turned into an all over graphic. Get a better look at the collection here or head on over to the adidas stores for the Typo Monogram collection today.

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