NIKE ZOOM KD 9 ELITE ‘FLIP THE SWITCH’
May05

NIKE ZOOM KD 9 ELITE ‘FLIP THE SWITCH’

KD’s back and the Dubs are rolling past the competition (so far) this Postseason. You could say that they definitely flipped the switch as they inch closer to the coveted Larry O’Brien Trophy. As Nike Basketball‘s key athletes battle it out in the Playoffs, they’ve dressed them with the ‘Flip the Switch’ collection, each design locked in for the task at hand. Kevin Durant’s shoe, the Zoom KD 9...

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NIKE ZOOM KD 9 UNLIMITED
Aug04

NIKE ZOOM KD 9 UNLIMITED

With Nike PH recently sharing their Unlimited Campaign, more and more we’re seeing the entire range come to life. Part of this summer’s campaign is the Nike Zoom KD 9 Unlimited. Done in a black Flyknit upper and a multicolor inner layer and vibrant neon hits on the outsole, the Nike Zoom KD 9 Unlimited come to life when put into motion, creating a kinetic-like energy that can’t be ignored. Tap into your own unlimited...

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INSIDE ACCESS: THE NIKE SIGNATURE ATHLETE LEGACY
Dec04

INSIDE ACCESS: THE NIKE SIGNATURE ATHLETE LEGACY

Becoming a signature athlete at Nike is an honor reserved for few. In the company’s 42-year history, less than one percent of its endorsed athletes have been given a signature shoe. As members in one of the most exclusive clubs in all of sport, Nike signature athletes take pride in representing the brand and the prestige that comes with having a shoe made just for them. Through a highly collaborative process, Nike designers create...

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KEVIN DURANT // A NIKE BASKETBALL EXPERIENCE
Nov30

KEVIN DURANT // A NIKE BASKETBALL EXPERIENCE

Last Thursday, Nike Basketball teased us with a short video of Kobe Bryant talking about having a part of you in your signature shoe. The same goes with Kevin Durant. Initially, we thought the December 3 was about Kyrie Irving and Nike Basketball basically introducing him to the world as the next major signature athlete of the Swoosh. Maybe it still is, after all, the Kobe X was really moved to a 2015 release. But now with KD talking...

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KEEPING IT IN THE FAMILY: KD RE-SIGNS WITH NIKE
Sep02

KEEPING IT IN THE FAMILY: KD RE-SIGNS WITH NIKE

Just in case you missed it, it’s true. Reigning MVP Kevin Durant re-signs with Nike. After getting a crazy offer from Under Armour, Nike offered a deal that made more sense. If you really think about it, KD didn’t need the money. Heck, he was doing fine as it is. People who said it was a no-brainer for him to jump ship doesn’t really understand the value and credibility Nike brings to the table. Yes, UA’s...

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