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Posted on Apr 1, 2018 in Sole Movement

After teasing the shoe over the past few days, you might’ve guessed it: this is an April Fool’s Prank.

Happy April Fool’s Day Everyone!

There’s actually a story behind these Off-Whites, but even though we’re not getting them this round, expect a lot more heat from Nike this 2018. Over the last few months, we’ve been getting several solid releases from the Swoosh, be it the Levi’s Jordan 4s, Epic React Flyknits, Air Max 270s, Air Max Day releases, Air Jordan 3s, and a bunch of others. The good thing about it, there’s so much more coming our way. Titan’s been awarded a Jordan Tier Zero account and stores like Commonwealth and Sole Academy are working hard with the brand to bring into market what we’re seeing on our sneaker feeds.

So don’t fret and feel bad about taking an “L” today. Most of us did anyway, including yours truly. May you enjoy the rest of the break and Happy April Fool’s Day and Happy Easter!