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BELIEVE

Posted on Jun 20, 2016 in Nike, Sole Movement | 0 comments

Drought Is Over.

LeBron and the Cavs finally brought one home to Believeland. For a lot of people, they didn’t know what to make of James’ move back Ohio. But he had something to prove. He did bring them to the Finals last year, but he really wanted to win one for Cleveland.

Win he did.

We’ve never seen him this animated — to the point of falling down on the floor sobbing — over the last 3 LOB’s he won. MVP of the Finals? Well-deserved.

But he didn’t win it on his own. Nike definitely did a good job on their latest video. Created to celebrate the city’s first-ever championship in over 50 years (52 to be exact, but who’s counting). As LeBron put it, the biggest part in Ohio’s happening in a couple of days.

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