New Balance celebrates Grey Day this September 5

Grey is New Balance.

New Balance is Grey.

Grey Runs in the Family.

If there ever was a color associated with a brand, it’ll always be grey for New Balance. The all-grey colorway was first introduced by New Balance back in 1980 with the intention of allowing footwear to fit into your existing lifestlye and cater to urban running. Since then, the brand has been synonymous with grey as we’ve seen countless silhouettes don the classic colorway. Tomorrow, New Balance celebrates grey with their latest campaign, “Grey Runs in the Family” – a celebration of non-traditional families bound together by the love of sports, work, and travel.

Locally, you might’ve seen NB ambassador Rovilson Fernandez with Carla Piscoso, Marline Capones, Mauro Lumba and Steve Near. NB has also collaborated with Don Velasco, athletes Mabel Demavivas, Jonah Rivera, Jualyn Baugbog, and Raffy Hernandez. Even NB# Numeric riders Margielyn Didal, Mak Feliciano, Demit Cuevas and Jeff Gonzales join in the fun with Grey Day.

Even Capital’s store managers (Jeigh Esguerra, Samantha Dizon, Alvher Tabanao, Kenneth Bacala and Jhunnel Seno) and Sole Academy’s muses (Rachel Hemphil, Angela Evans, and Lexa Lauraine) are also in it for Grey Day this September.

As we join NB for Grey Day, New Balance is offering a special 20% discount on all grey-colored items from September 5 (Thursday) to September 11 (Wednesday) across the following New Balance stores: Glorietta, Trinoma, Alabang Town Center, Festival Alabang, Bonifacio High Street, Shangri-La Plaza, Robinson’s Place Manila, Marquee Mall, and Ayala Center Cebu.

Make sure to tag New Balance (@newbalanceph) tomorrow as you rock your grey pairs for Grey Day.