NEW BALANCE 247 SPORT

After teasing a whole lot of us earlier this year with the 247 Luxe, New Balance is set to release the next variant of the 247 collection, the 247 Sport. Designed with the modern urban lifestyle in mind, classic New Balance quality and craftsmanship is fused with modern performance-inspired details for a contemporary new style.

The New Balance 247 Sport will be available at select markets and retailers across the world beginning February 4, but will be available here in the Philippines beginning February 11th and will retail for Php 4,595. Unlike the initial release, there will be more doors carrying the 247 Sport, namely New Balance (Glorietta), the Athlete’s Foot (Glorietta), Commonwealth, Sole Academy (BHS), SneakPeek (Shangri-la) and Capital (UP Town Center).


Getting a closer look, the 247 Sport uses an engineered mesh upper with a neoprene sock for a more performance-centric look, fit and feel. A reflective welded N logo, reflective collar strap and rubber “sport” tongue label were borrowed from New Balance performance running, while keeping the general look fit for that 247 lifestyle.

“The 247 Sports pack is a nod the brand’s innovation and performance running product,” said Brian Lynn, Senior Product Manager, Global Lifestyle. “Lightweight engineered mesh, neoprene bootie, synthetic overlays and reflective hits work in conjunction with vibrant colour pops for a more technical and eye catching look. The style is ideal for those consumers that want to make a stylish statement on their daily commute.”

As New Balance aims to create footwear designed and ‘Style of Your Life’, they bridge the gap by representing the intersection where sport and lifestyle meet. As Shinichi Kubota, VP for Global Lifestyle suggests, “The cutting edge 247 design combines the craftsmanship, technology, comfort and fit New Balance is legendary for and offers the versatility needed for the modern style seeker consumer and their round-the-clock lifestyle.”

The New Balance 247 Sport releases this Saturday, February 11, at Sole Academy (BGC), Commonwealth, Capital (UP Town Center), Sneak Peek (Shangri-la), The Athlete’s Foot (Glorietta) and New Balance  (Glorietta). All four colorways are available, each retailing for Php 4,595.

 

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1 Comment

  1. I’m always crazy to taste the technology touch of the shoe. Two thumbs up!

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