SNEAKER BREAK: SAY HELLO TO THE DON
03 August, 2012 09:09am | Posted in Don Papa Rum | 2 Comments »
Premium rum has finally come to the Philippines. Last Tuesday, Don Papa said hello to Manila. Soon, the rest of the world will say hello to the Don. At first glance, you would think Don Papa Rum was some imported, premium rum. But looking closer to the details of the label, you’ll see that the rum is 100% locally made.
The process by which Don Papa is made begins with the selection of some of the finest and sweetest sugar cane in the world, grown on the rich soils of Negros. The resultant molasses are then distilled before being aged for over 7 years in American oak in the foothills of Mount Kanlaon. The rum is then charcoal filtered to remove any tannins and impurities before being blended to perfection. Don Papa is crafted with great precision and substantially amplifies the liquor experience.
The combination of the soil, the quality of the sugar cane, the ageing in oak and the blenders’ art come together beautifully to give Don Papa a rich, smooth taste. Light and fruity on the nose, smooth and delicate in the mouth with a long textured finish, Don Papa has a light amber color and offers flavors of vanilla, honey and candied fruits.
Packaged in a magnificent bottle with eye-catching design and a real cork stopper, Don Papa puts other rums to shame and sets a new standard in Philippine luxury. According to Andrew Garcia, local market head for Don Papa small batch rum, “This country is the second largest rum market in the world, yet does not have a genuinely premium rum. With Don Papa, we wanted to rectify that: beautiful packaging, a great story and of course, a delicious rum. A rum so good, we think you can even drink it neat!”
The name of the rum itself was inspired by the story of a man widely known as Papa Isio, one of the lesser known figures of the Philippine revolution against the Spanish. Island patriot, nationalist, leader of a group of babaylanes and fighter for social justice, Papa Isio briefly led his island to independence before joining the main revolutionary movement.
Alright, you didn’t have to read all that. But hear me out– if the bar where you’re at has Don Papa Rum, go try it. You’ll be surprised. It’s rare to find a locally made drink look this great, taste this good and not leave you with a hangover the following day.
Don Papa Small Batch Rum will be available in selected bars, restaurants and liquor stores in Manila including Aracama Manila Cuisine, Draft, Beso, Distillery, S&R, and Ralphs Wines and Spirits.
Wow. the packaging looks exquisite. hope the taste delivers at par
It does. go try it out.