YOUR POWER: Here’s a look at the adidas x IVY PARK footwear collection
It’s been a little over nine months since adidas announced their partnership with Beyonce. The partnership mainly built on a shared respect for and commitment to creativity, and belief that through sport, we all have the power to change lives. With the creator at the forefront, both parties realize a set of core principles including the importance of women in leadership, shared ownership, empowerment and collaboration.
This weekend, we’re finally getting our first collection coming out of Ivy Park and adidas. On the footwear end, adidas and Beyonce are set to release an UltraBoost, two Nite Joggers and the Super Sleek 72. Both the UltraBoost and Nite Jogger feature rope lace heel tabs and toggle lacing systems. The Super Sleek 72 is a new silhouette, combining the Samba and Queen Bey’s favorite adidas sneaker, the Forum. Each model comes in hues of burgundy, orange, and off-white/cream. IVY Park branding as well as the Three Stripes are featured throughout the three silhouettes.
Aside from the footwear, expect to see a full unisex collection featuring striped track suits, co-branded jerseys, dresses, and short-sleeved hoodies, among other things. We’ll share more info on the apparel once available.
The adidas x IVY PARK is set to drop on Saturday, January 18, via adidas.com.ph, Commonwealth, and adidas Two Parkade. Prices have yet to be determined.