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SPOTLIGHT: adidas unveils the VRCT Jacket

Posted on Sep 19, 2019 in Adidas

Aside from releasing the YEEZY DESERT BOOT over the weekend, adidas also unveiled the VRCT Jacket, a fresh take on the classic varsity jakcet that celebrates team pride and self-expression. Just like the iconic letterman jacket, the VRCT comes with a customizable patch that invites athletes to represent. The jacket is a redesign of the classic bomber jacket, but with a sleek, modern fit, using flexible and lightweight materials. What’s great aobut the jacket is that it’s soft double-knit makes it easy to wear all year round. The VRCT jacket comes with the adidas ‘A’ team patch which can be interchanged with a patch you can customize. You can post your own message or choose from the words selected by some of adidas’ known athletes. Each athlete worked with adidas to create a patch that represents what they stand for and their own personal story.  See the list below:

NBA MVP James Harden – FAMILY

          The inspiration behind his confidence and personal style, shaping him into the person he is today. 

Paralympic cyclist Denise Schindler – I’MPERFECT

          Challenging the notion of perfection in society by overcoming near-impossible odds. 

Artist and dancer Mette Towley – AUTHOR

           Of her own life and story. 

Juventus football player Paulo Dybala – SACRIFICE

           Made by him and his family to allow him to achieve all that he has. 

Former wold champion swimmer Ning Zetao – BRAVE

           For every time he has stood up for what he believes in. 

Tennis player Stefanos Tsitsipas – BELIEVER

           In his dream of becoming a champion, which is what drives him.

“Sport is about showing the world who you are, and my style on and off the court has always been a big part of how I do that. VRCT takes the iconic varsity design and makes it a canvas for self-expression.” – James Harden.

The adidas VRCT Jacket is now available at adidas stores and adidas.com for Php 4,800. To discover each of the athlete‚Äôs stories behind the badge, visit www.adidas.com/werepresent.